I was recently invited to contribute a small piece (a magazine half-page) for the Institute for International Education. I’ve only just sent in my draft and am awaiting editorial response. This exercise made me re-think why I believe virtual worlds can provide a unique and unparalleled educational experience for the right content. It also made me look hard at what has stopped virtual worlds from becoming more main stream and why the fanfare of 2007-2010 went bust. Sad thing is, not much has changed since I was at all actively involved.